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Our Difference

At The Corporate Image, our guiding philosophy is, “What people think depends on what they hear, see or read.” We specialize in comprehensive strategic communications, and we’re committed to effectively communicating your company’s story – at the right time and to the right audience – with the greatest impact.

Your image matters to your company’s bottom line – a truth we take seriously.

With more than 50 years of media experience, we know how to connect you to the right people and get your message noticed on a local, national or global level. We shape public opinion and strategize with you and for you to help your company solve problems.

We build a powerful brand for you and execute a visionary plan – all because your story matters to your business success.

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“My expectations have been exceeded by The Corporate Image’s performance. We knew we would never reach our potential without owners and communities knowing and believing in our mission, our strategy and our results. We did not have the skills to effectively communicate and market our capabilities to a modern world. We needed to re-brand our newly integrated organization, create a dynamic Web site, outfit space with marketing materials, and develop brochures and promotional literature.

TCI’s total skills package really helps us leverage our abilities. They coach well and execute per plan. We now understand the power of professionally created and delivered communications.”

John Campbell, CEO
NETWORKS – Sullivan Partnership

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About Us

OUR PRESENT - The Corporate Image staff is experienced in shaping public opinion. Our consultants are adept at targeted research and strategic, innovative promotions – all focused on the specific needs and goals of the companies we are privileged to serve.

OUR VISION -Our “think-tank” team approach benefits your company. We become your in-house public relations staff or support the staff you already have. We add creativity, manpower, fresh strategic ideas - when we do our job right, you’re free to do your job even better.

OUR PROMISE -We listen first, then we think and create. We think progress, promise, potential and possibilities – for you.

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“The Corporate Image has stayed several steps ahead of us by anticipating opportunities for Mullican Flooring. The staff at TCI is very professional, competent, customer-focused and creative. They have found newspaper and TV opportunities for Mullican and have increased our brand awareness with excellent press releases.

Working with TCI has helped Mullican Flooring achieve greater brand awareness locally, statewide, regionally and nationally."

Tim Crais
Product Manager, Mullican Flooring

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Services

• Design of internal and external PR campaigns
• Corporate branding, logo design
• Development of crisis response plans
• Planning and coordination of news conferences
• 24-hour accessibility in event of emergency/crisis
• Development of news media lists
• Development of position papers and background materials
• Writing and developing speeches and speaking points
• Serving as liaison with media and Coordinating media appearances
• Full-service graphic production of all promotional materials
• Coordination and design of Web sites and Content Management Systems
• Drafting news media response statements
• Consultation on internal and external PR issues
• Conceptualizing and coordinating special events
• Strategic market research, budgeting and implementation
• Media Placement and Media Training
• Comprehensive Print, Video, Broadcast and Multimedia Production  
• Outdoor Advertising and Trade Show Solutions

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Latest News

7/9/08 The Corporate Image Receives 10 Tri-Cities PRSA Awards

6/27/08 Savage Joins Corporate Marketing Group

12/3/07 Barger Joins Corporate Marketing Group

11/1/07 Timp, Arthur Promoted at The Corporate Image
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“In the several years that we’ve partnered with The Corporate Image, our bank has grown significantly. TCI is, in essence, our in-house agency, ensuring that the Highlands Union Bank message is communicated to our important constituencies – our customers, our shareholders and our communities.

Having The Corporate Image as a partner lets us focus our attention on continuing to grow because we have a high level of trust in their ability to produce on our behalf.”

Sam Neese
CEO, Highlands Union Bank

 
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Design

The Corporate Image features a talented in-house graphics staff that brings consistency of look and message, giving you control over your results. We capture your distinctives in many formats.

Our graphic services include:

Corporate branding, logo design, promotional materials, website development, content management systems, broadcast video, DVD, radio, newspaper ads, magazine ads, outdoor advertising, powerpoint, streaming media, CD-ROM, trade show display, brochures, newsletters, e-newsletters, point-of-purchase, plan-o-gram, posters, direct mail, product packaging and more.

Click the portfolio viewer to the right to examine some
of our work.

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“As a small business operator, I so appreciate how The Corporate Image has increased my business profile in the community through media coverage and consistently superior marketing materials that promote my available properties.

With TCI, I have never felt like I had an account rep working for me; instead, I have the creativity of the entire company working for me. They have really moved my business to a new level.”

Loretta Trayer
Owner and Broker
Preferred Properties, Inc.

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Contact Form
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The Corporate Image
522 State Street
Bristol, TN 37620

Phone: 1-800-476-7459
Phone: 1-423-764-9091
FAX: 1-423-764-9092
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  Click Image to View State Street
 Click Image to View Office
 


We’ve enjoyed these cameras – and the numerous comments we get. It’s fun to hear about people visiting town and waving to friends or family from another state – or country!

We’d love to hear your story or your thoughts about our cameras

Click here to leave a comment
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Our State Street Webcam

This camera is mounted on the historic Paramount Theatre in downtown Bristol. The camera is mounted on the Tennessee side and most of what you see is actually in Virginia.

The street you see is State Street, which divides Tennessee and Virginia.

Our Office Webcam

This camera is literally located in one of the reception areas inside our building. If you’re ever curious how early we get to work – sign on early! By the way, take a moment to notice all the awards on the shelf!

 
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